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Michael Hatscher

How Does the “Social” Get Into the Social Web?

Keywords: Web 2.0, Social web, Social creativity

As the web changes from the purely consumption-oriented first generation offering to its participation-focused second generation, new services are launched, providing new possibilities, but also new risks. Different services are presented, and a model is outlined to explain the active user behavior in Web 2.0.

i-com, Oldenbourg Wissenschaftsverlag

Print ISSN: 1618-162X
Volume: 06, 01/2007
Pages: 005 - 008

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